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The Ponds grabs buyers' interest

23 Feb, 2010 11:18 AM

THE Ponds is the second most popular new housing estate in Australia, with its land releases selling at more than double the rate of other estates of a similar age, its developers said.

When the first land release of the year was held on January 30, 33 of the 35 blocks were sold.

Robert Sullivan, the general manager of corporate marketing at Landcom, said the ability of the developer to match supply with demand was ``pretty stretched''.

``Everyone seems to be getting what they want at the moment and we're releasing the popular park and pond frontages,'' Mr Sullivan said.

He said Landcom put 25 to 40 lots up for sale every two weeks and there were often lines of people camped out for the blocks.

Mr Sullivan said Landcom may increase supply to meet the demand and put 50 to 60 lots up for sale, but if it did would do so less frequently, once every six weeks.

Of the 3000 lots in the suburb, 800 have been sold over the past two years.

``It's phenomenal, about double the state average,'' Mr Sullivan said.

``It's the most popular new housing estate in NSW by far. Residents love the suburban amenity, proximity to retail, open areas, well built houses, large recreational spaces and water features.''

Mr Sullivan said most buyers up until November last year were first home owners taking advantage of government grants, but there has also been a marked increase of second and third home buyers.

Zaileen Shah camped out overnight for her two blocks and wouldn't rule out doing the same for a third block.

The marketing manager was 31st in line for the January land release and secured a block for $285,000.

She has lodged a tender for building work to begin and would like to use the house as an investment property.

It is the second block for Mrs Shah, husband Nimesh and two-year-old daughter Reyna, who bought their first in November 2008.

Then living in Stanhope Gardens, Mrs Shah was seventh in line for the block.

The family finished building their double storey, 42 square-house over the Christmas period.

Mrs Shah said paying two mortgages was painful but worth it.

``It's always been a dream for me to build my own house,'' Mrs Shah said.

``This has shown me dreams can happen. Moving in felt like an achievement.''

Mrs Shah described the suburb as family oriented, community minded and diverse, even joking she was so passionate about the suburb's potential that she could work for Landcom.

``I could have gone to The Hills Shire but would have had to pay about $50,000 more. Here the land was affordable and close to Rouse Hill Town Centre, Stanhope Leisure Centre, Coles, the library, schools and the water,'' Mrs Shah said.

``With so much greenery around, who wouldn't want to live here?''

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Happy homes: Zaileen Shah was confident The Ponds would continue to be successful. ``We are so lucky to have our own little community here and it's all brand new.'' Picture: Gary Warrick
Happy homes: Zaileen Shah was confident The Ponds would continue to be successful. ``We are so lucky to have our own little community here and it's all brand new.'' Picture: Gary Warrick

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